opis marketsharepro fact sheet

OPIS MarketSharePro Increase the power of your retail fuel brand with exclusive market share intelligence WHO WE HELP OPIS MarketSharePro is web-based way to compare brand volume and Retailers price differential against competitors. Wholesalers & Market Challenge Benefits Jobbers Traders It’s very difficult for fuel retailers — Determine brand performance to discern market share in by region Financial specific geographic areas. Institutions This lack of visibility creates — Know which brands sell the uncertainty and has a negative most fuel and price the most COMMODITIES effect on pricing strategy: station aggressively Gasoline operators are never sure if their efforts to capture more market — Understand market dynamics share are successful or if they’re to tailor pricing for increased MARKET SEGMENT undercutting potential profits volume and profit Retail with no upside. How We Help — Analyze markets that are ripe for expansion or acquisition By tracking market share, outlet share, efficiency and localized — Part of the OPIS RetailSuite price differentials in real time, and integrated with four other OPIS MarketShare enables fuel tools for increasing retail fuel retailers to measure performance profitability and optimize pricing and sales in local markets. Retailers can identify competitors selling the most fuel and adjust pricing strategy to steal market share. opisnet.com